“Engage and impact target audience and thus social validation.”
Social Media Insights: Connecting with Your Audience
For businesses, social media is not just a platform for marketing—it’s a way to connect, engage, and impact your target audience, while also gaining social validation.
Time and again, social media has proven its worth as a vital tool in digital marketing. It’s clear that social media is an integral part of your marketing strategy, especially if you’re selling directly to consumers. Marketers are constantly seeking the most efficient ways to understand customer behavior and buying patterns on social platforms. Social media offers immense value by helping you gain insights into your audience’s behavior, preferences, and buying tendencies. Moreover, being able to identify and append social network URLs and demographic information to your marketing database creates a deeper connection.
How Datalookstore Can Help
A social profile adds a personal touch to what was once just a name, job title, or customer history. With social network information integrated into your CRM, you can have more authentic and meaningful conversations with key business decision-makers. With Datalookstore’s socially validated data, you’ll know the “Four W’s” of your audience:
- Who: Demographics, occupation, location, and more
- What: Interests, brand affinities, lifestyles, and influence
- Where: Most used social platforms and online hangouts
- With Whom: Associates, industry contacts, and friends